HERO MOTOSPORTS TEAM RALLY KICKS OFF DESAFIO RUTA 40 WITH A STRONG RESULT

TEAM RACES IN SOUTH AMERICA AFTER ALMOST 5 YEARS

Hero MotoSports Team Rally started its campaign at the fourth and penultimate round of the FIM World Rally-Raid Championship 2023 – the Desafio Ruta 40 YPF, with a two-rider line-up.

Recharged and rejuvenated from a short break after their last outing at the Sonora Rally in Mexico earlier this year, the team is excited about their next championship race – the DR40. In June 2023, the team also participated in the Toyota 1000 Desert Race in Botswana – where Ross Branch won the title for the 8th time in his career.

This is their first time at the Desafio Ruta 40, thanks to the race being inducted to the W2RC 2023 season. This is also the 2nd of two American races added to the championship calendar this year. The enthusiasm among the team is sky high, even as they are back on South American soil after many years. This race brings back lots of great memories to the team, as its route crosses several venues which were part of the Latin American Dakar editions – their very first Dakar appearances, in 2017 and 2018.

In Argentina, team Hero MotoSports is represented by factory riders Ross Branch and Sebastian Buhler. Competing in the Rally GP class, Ross and Buhler finished the Prologue stage in the 9th and 10th positions respectively – just 8 and 15 seconds behind the top spot, respectively. These results place the riders in decent positions to start the first Stage due on Monday, August 28th.

After successfully completing the administrative and technical scrutiny at the Estadio Superdomo de La Rioja on August 26th (Saturday), the competitors took to the start line for the Prologue on Sunday – a short 9 kilometers race around La Rioja. The terrain was quite slippery, and gave the competitors a first real taste of the demanding week that lies ahead.

This is a grand return for the once glorious Desafio Ruta 40, which ran for 10 editions between 2010 and 2018. Incidentally, Argentina also hosted the Dakar ten times in a row, from 2009 to 2018. The DR40 gets its name from the Ruta Nacional 40, Argentina’s most important route that runs for over 5000 kms across the length of the country, alongside the mighty Andes. This road is famous for bringing to life some of South America’s most beautiful landscapes – an eclectic mix of beautiful reserves, national parks, sand and dunes, and permanently snow-capped mountain ranges.

The 11th Desafío Ruta 40 is taking place in the northern parts of Argentina, hosted across three major provinces – La Rioja, Catamarca, and Salta. The 5-day race seeks to traverse a grueling 2804 km route covering a wide variety of terrains – including off-track sections, dry riverbeds, sandy stretches, salt flats, dunes and rivers. Navigation is going to be key this week, as competitors speed through these breathtaking, yet tricky landscapes.

The team also fondly remembers that their erstwhile pilot, the late Paulo “Speedy” Goncalves was the winner of the last edition of the DR40, in 2018 – even though he was racing with another team back then.